Summary
Overview
Work History
Education
Skills
Software
Interests
Timeline
Generic
Anira Vestergaard

Anira Vestergaard

Sales And Marketing Manager
Esbjerg V

Summary

With an extensive background in sales and marketing, I possess a
diverse range of competences, including tender management,
business development, third-party management, project
management, business support, and communications.
As a dedicated and driven professional, I am committed to both
leadership and teamwork and am always ready to take on new
challenges. I prioritize ongoing learning to ensure that I remain
up-to-date and effective in the workplace.
With a broad skill set and deep industry knowledge, I look forward to
making a meaningful impact in my next role, while staying authentic
in the process.

Overview

20
20
years of professional experience
7
7
years of post-secondary education
3
3
Languages

Work History

Sales and Marketing Manager

Maersk H2S Safety Services A/S
Esbjerg V
03.2016 - Current

Sales and Tender Management:

  • Identify new clients and manages customer relationships to increase revenue and profitability.
  • Provide accurate information in response to Supplier Qualifications Questionnaire to increase chances of being selected in a bid and tender process.
  • Coordinate tender processes and prepare winning tenders and proposals to enhance the organization's success.
  • Manage contracts and provides excellent customer service to ensure customer satisfaction and long-term retention.
  • Serve as administrator and superuser for the CRM system to improve sales and marketing efficiency.

Marketing:

  • Develop, plan, and execute marketing strategies to boost brand awareness and customer engagement.
  • Create compelling marketing materials such as brochures, videos, presentations, flyers, and roll-ups to increase customer interest and engagement.
  • Manage website content and implements SEO efforts to improve online visibility and customer reach.
  • Enhance customer engagement and acquisition through social media channels, Google Adwords, and email marketing campaigns.
  • Develop and design various types of content to increase customer retention.

Business Development:

  • Identify new markets and conducts market research and analysis to increase market share and revenue.
  • Develop market entry strategies to expand reach and enter new markets.

Third-Party Management:

  • Manage third-party relationships and coordinates the due diligence process to mitigate third-party risk and ensure compliance.
  • Identifiy and assesses risks to minimize risks associated with engaging with third parties.

Business Support and Communications:

  • Review and prepare communication from management to improve internal and external communication and transparency.
  • Prepare statistical reports and presentations to enhance decision-making processes.
  • Provide administrative support to management, including preparing reports, presentations, minutes of meetings, and agendas, to increase productivity and efficiency.

Project Manager - Global Business Development

Falck Safety Services Holding A/S
05.2015 - 02.2016
  • Coordinated and managed global business development projects, including market entry, mergers and acquisitions, new product development, cross-selling, and CRM system implementation.
  • Conducted market research and analysis to gather critical insights for informed decision-making, resulting in successful market entry and revenue growth.
  • Developed and executed project plans, ensuring efficient planning, coordination, and execution, and meeting project objectives within timelines and budgets.
  • Collaborated with cross-functional teams, to identify and maximize cross-selling opportunities, resulting in increased revenue and customer satisfaction.
  • Prepared and presented business cases and project updates to senior management, effectively communicating the value and benefits of projects.
  • Acted as a superuser for various IT systems, including the data warehouse and CRM system (Salesforce), ensuring optimal usage and driving efficiency in the department.

Global Sales Coordinator

Falck Safety Services Holding A/S
Esbjerg
09.2010 - 05.2015
  • Managed relationships with key accounts, ensuring their satisfaction and driving sales growth
  • Drafted, reviewed, and negotiated contracts with suppliers, partners, and other vendors
  • Conducted competitor analysis and market research contributing to effective sales strategy
  • Provided exceptional customer service and coordinated cross-functional teams
  • Maintained accurate records of customer interactions and sales data
  • Mastered the organization's software applications and tools to support sales efforts
  • Planned and executed events to support customer engagement and business development objectives
  • Played a critical role in driving revenue growth and ensuring customer satisfaction as a Global Sales Coordinator

Research Assistant

Falck Safety Services Holding A/S
Esbjerg
01.2008 - 09.2010
  • Conducted extensive market research to identify new business opportunities and potential customers
  • Analyzed competitor data and market trends to develop strategies for increasing market share
  • Prepared detailed reports and presentations to communicate findings and recommendations to management and stakeholders
  • Managed various administrative tasks such as scheduling meetings, tracking expenses, and maintaining project documentation
  • Coordinated with cross-functional internal teams to ensure timely delivery of project milestones and successful outcomes
  • Maintained a high level of attention to detail and accuracy in all tasks and deliverables .

Student Assistant

Falck Safety Services Holding A/S
Esbjerg
10.2007 - 01.2008
  • Conducted market research
  • Analyzed competitor data
  • Prepared reports and presentations
  • Managed administrative tasks
  • Coordinated with internal teams to ensure successful project outcomes

Sales Manager

RHB Bank Berhad
Kuala Lumpur
10.2004 - 12.2005
  • Grew sales and boosted profits, applying proactive sales management strategies.
  • Established and cultivated solid business relationships with new or existing customers.
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
  • Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.

Research Trainee

IRIS Corporation Berhad
Kuala Lumpur
11.2002 - 02.2003
  • Gathered, arranged, and corrected research data to create representative graphs and charts highlighting results for presentations within IT and software industry.
  • Completed research, compiled data, updated spreadsheets, and produced timely reports.

Education

Msc BA - Enterprise Development - Marketing and Innovation

Syddansk Universitet
Esbjerg,Denmark
09.2006 - 12.2007

Masters of Finance - Finance

RMIT University
Melbourne, Australia
01.2003 - 07.2004

Bachelor of Business Administration - Finance

University Tenaga Nasional
Kuala Lumpur, Malaysia
12.1998 - 12.2002

Skills

Business growth and retention

Business development and planning

Marketing

Tender Managament

Customer Service

Contract negotiations

Software

Microsoft Office

CRM (Salesforce and Dynamics)

SAP Ariba, Achilles, GEP Smartap

Adobe Pro, Adobe Express

Navision, SharePoint

Interests

I am an enthusiastic foodie and traveler I love running, dancing Zumba and exploring the world with my family and friends

Timeline

Sales and Marketing Manager

Maersk H2S Safety Services A/S
03.2016 - Current

Project Manager - Global Business Development

Falck Safety Services Holding A/S
05.2015 - 02.2016

Global Sales Coordinator

Falck Safety Services Holding A/S
09.2010 - 05.2015

Research Assistant

Falck Safety Services Holding A/S
01.2008 - 09.2010

Student Assistant

Falck Safety Services Holding A/S
10.2007 - 01.2008

Msc BA - Enterprise Development - Marketing and Innovation

Syddansk Universitet
09.2006 - 12.2007

Sales Manager

RHB Bank Berhad
10.2004 - 12.2005

Masters of Finance - Finance

RMIT University
01.2003 - 07.2004

Research Trainee

IRIS Corporation Berhad
11.2002 - 02.2003

Bachelor of Business Administration - Finance

University Tenaga Nasional
12.1998 - 12.2002
Anira VestergaardSales And Marketing Manager