Summary
Overview
Work History
Education
Skills
Software
Interests
Timeline
Generic
Anira Vestergaard

Anira Vestergaard

Sales And Marketing Manager
Esbjerg V

Summary

With an extensive background in sales and marketing, I possess a
diverse range of competences, including tender management,
business development, third-party management, project
management, business support, and communications.
As a dedicated and driven professional, I am committed to both
leadership and teamwork and am always ready to take on new
challenges. I prioritize ongoing learning to ensure that I remain
up-to-date and effective in the workplace.
With a broad skill set and deep industry knowledge, I look forward to
making a meaningful impact in my next role, while staying authentic
in the process.

Overview

20
20
years of professional experience
7
7
years of post-secondary education
3
3
Languages

Work History

Sales and Marketing Manager

Maersk H2S Safety Services A/S
Esbjerg V
03.2016 - Current

Sales and Tender Management:

  • Identify new clients and manages customer relationships to increase revenue and profitability.
  • Provide accurate information in response to Supplier Qualifications Questionnaire to increase chances of being selected in a bid and tender process.
  • Coordinate tender processes and prepare winning tenders and proposals to enhance the organization's success.
  • Manage contracts and provides excellent customer service to ensure customer satisfaction and long-term retention.
  • Serve as administrator and superuser for the CRM system to improve sales and marketing efficiency.

Marketing:

  • Develop, plan, and execute marketing strategies to boost brand awareness and customer engagement.
  • Create compelling marketing materials such as brochures, videos, presentations, flyers, and roll-ups to increase customer interest and engagement.
  • Manage website content and implements SEO efforts to improve online visibility and customer reach.
  • Enhance customer engagement and acquisition through social media channels, Google Adwords, and email marketing campaigns.
  • Develop and design various types of content to increase customer retention.

Business Development:

  • Identify new markets and conducts market research and analysis to increase market share and revenue.
  • Develop market entry strategies to expand reach and enter new markets.

Third-Party Management:

  • Manage third-party relationships and coordinates the due diligence process to mitigate third-party risk and ensure compliance.
  • Identifiy and assesses risks to minimize risks associated with engaging with third parties.

Business Support and Communications:

  • Review and prepare communication from management to improve internal and external communication and transparency.
  • Prepare statistical reports and presentations to enhance decision-making processes.
  • Provide administrative support to management, including preparing reports, presentations, minutes of meetings, and agendas, to increase productivity and efficiency.

Project Manager - Global Business Development

Falck Safety Services Holding A/S
05.2015 - 02.2016
  • Coordinated and managed global business development projects, including market entry, mergers and acquisitions, new product development, cross-selling, and CRM system implementation.
  • Conducted market research and analysis to gather critical insights for informed decision-making, resulting in successful market entry and revenue growth.
  • Developed and executed project plans, ensuring efficient planning, coordination, and execution, and meeting project objectives within timelines and budgets.
  • Collaborated with cross-functional teams, to identify and maximize cross-selling opportunities, resulting in increased revenue and customer satisfaction.
  • Prepared and presented business cases and project updates to senior management, effectively communicating the value and benefits of projects.
  • Acted as a superuser for various IT systems, including the data warehouse and CRM system (Salesforce), ensuring optimal usage and driving efficiency in the department.

Global Sales Coordinator

Falck Safety Services Holding A/S
Esbjerg
09.2010 - 05.2015
  • Managed relationships with key accounts, ensuring their satisfaction and driving sales growth
  • Drafted, reviewed, and negotiated contracts with suppliers, partners, and other vendors
  • Conducted competitor analysis and market research contributing to effective sales strategy
  • Provided exceptional customer service and coordinated cross-functional teams
  • Maintained accurate records of customer interactions and sales data
  • Mastered the organization's software applications and tools to support sales efforts
  • Planned and executed events to support customer engagement and business development objectives
  • Played a critical role in driving revenue growth and ensuring customer satisfaction as a Global Sales Coordinator

Research Assistant

Falck Safety Services Holding A/S
Esbjerg
01.2008 - 09.2010
  • Conducted extensive market research to identify new business opportunities and potential customers
  • Analyzed competitor data and market trends to develop strategies for increasing market share
  • Prepared detailed reports and presentations to communicate findings and recommendations to management and stakeholders
  • Managed various administrative tasks such as scheduling meetings, tracking expenses, and maintaining project documentation
  • Coordinated with cross-functional internal teams to ensure timely delivery of project milestones and successful outcomes
  • Maintained a high level of attention to detail and accuracy in all tasks and deliverables .

Student Assistant

Falck Safety Services Holding A/S
Esbjerg
10.2007 - 01.2008
  • Conducted market research
  • Analyzed competitor data
  • Prepared reports and presentations
  • Managed administrative tasks
  • Coordinated with internal teams to ensure successful project outcomes

Sales Manager

RHB Bank Berhad
Kuala Lumpur
10.2004 - 12.2005
  • Grew sales and boosted profits, applying proactive sales management strategies.
  • Established and cultivated solid business relationships with new or existing customers.
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
  • Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.


Research Trainee

IRIS Corporation Berhad
Kuala Lumpur
11.2002 - 02.2003
  • Gathered, arranged, and corrected research data to create representative graphs and charts highlighting results for presentations within IT and software industry.
  • Completed research, compiled data, updated spreadsheets, and produced timely reports.


Education

Msc BA - Enterprise Development - Marketing and Innovation

Syddansk Universitet
Esbjerg,Denmark
09.2006 - 12.2007

Masters of Finance - Finance

RMIT University
Melbourne, Australia
01.2003 - 07.2004

Bachelor of Business Administration - Finance

University Tenaga Nasional
Kuala Lumpur, Malaysia
12.1998 - 12.2002

Skills

Business growth and retention

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Software

Microsoft Office

CRM (Salesforce and Dynamics)

SAP Ariba, Achilles, GEP Smartap

Adobe Pro, Adobe Express

Navision, SharePoint

Interests

I am an enthusiastic foodie and traveler I love running, dancing Zumba and exploring the world with my family and friends

Timeline

Sales and Marketing Manager

Maersk H2S Safety Services A/S
03.2016 - Current

Project Manager - Global Business Development

Falck Safety Services Holding A/S
05.2015 - 02.2016

Global Sales Coordinator

Falck Safety Services Holding A/S
09.2010 - 05.2015

Research Assistant

Falck Safety Services Holding A/S
01.2008 - 09.2010

Student Assistant

Falck Safety Services Holding A/S
10.2007 - 01.2008

Msc BA - Enterprise Development - Marketing and Innovation

Syddansk Universitet
09.2006 - 12.2007

Sales Manager

RHB Bank Berhad
10.2004 - 12.2005

Masters of Finance - Finance

RMIT University
01.2003 - 07.2004

Research Trainee

IRIS Corporation Berhad
11.2002 - 02.2003

Bachelor of Business Administration - Finance

University Tenaga Nasional
12.1998 - 12.2002
Anira VestergaardSales And Marketing Manager