Bernadett Wagner
Dual Site Manager
Copenhagen
Summary
Collaborative leader with dedication to partnering with coworkers to promote engaged, empowering work culture. Thriving to ensure that the everyday life of the points of sale runs smoothly with happy teams and even happier customers. The goal is to make the customer feel home at the POS and within the brand, while enjoying the journey from A to Z thanks to an attentive and professional team.
Overview
8
8
years of professional experience
7
7
years of post-secondary education
Work History
Dual-Site Manager
Ba&sh
2023.08 - Current
- Oversee daily operations across two retail locations, ensuring the delivery of exceptional customer experiences and consistently meeting sales targets.
Lead, manage, and develop a high-performing team, fostering a culture of excellence and continuous improvement. - Maintain precise inventory control, ensuring accuracy and availability of stock to meet customer demands.
- Implement and maintain visual merchandising strategies that align with the brand’s aesthetic, enhancing the in-store experience.
- Organize and execute small-scale events to build personalized relationships with customers, driving loyalty and engagement.
- Analyze sales data to identify trends and opportunities, optimizing store performance and profitability.
- Coordinate closely with corporate teams to ensure store initiatives are in alignment with overall brand objectives.
Store Manager
Ba&sh
2021.12 - 2023.09
- Directed day-to-day store operations, focusing on improving customer service and driving sales.
- Maintained high standards of customer service, fostering a positive and friendly work environment.
- Coached team members on hard and soft skills aligned with ba&sh values, providing ongoing support and development.
- Managed KPIs, CRM, and created action plans to enhance performance and achieve sales targets.
- Ensured visual merchandising met brand standards and optimized stock management practices.
- Took on additional responsibility of overseeing two stores in Oslo during a management vacancy, with frequent visits to ensure training, stock management, and visual merchandising consistency.
Sales Assosicate
Ba&sh
2019.09 - 2021.11
- Delivered exceptional customer service and personalized styling, building a loyal customer base.
- Consistently achieved top KPIs, driving store performance.
- Developed extensive knowledge of luxury fashion, styles, and materials.
- Assisted with daily operational and administrative tasks, including reporting and cash handling.
- Trained new employees, ensuring alignment with brand standards.
Managed stock and executed visual merchandising to reflect brand identity
Sales Associate
New Yorker
2016.11 - 2019.09
- Provided high-level customer service in a fast-paced, fast fashion environment.
- Trained new employees to ensure smooth store operations.
- Managed stock levels and executed visual merchandising strategies.
- Handled cash register operations and processed payments accurately
Social Media Coordinator
Visit Frederiksberg
2017.07 - 2019.02
- Managed and updated the company’s Social Media platforms, including Instagram and Facebook.
- Created engaging content for the website, targeting both locals and tourists.
- Developed marketing strategies to increase visitor numbers to Frederiksberg.
- Established collaborations with local businesses and organizations to enhance community engagement.
Education
Master of Arts - Global Tourism Development
Aalborg University
Copenhagen 2016.09 - 2018.06
Bachelor of Arts - International Sales And Marketing
UCN
Aalborg 2014.09 - 2016.06
Bachelor of Science - Economics - Tourism & Hospitality
Budapest Business School
Budapest 2010.09 - 2014.06
Skills
Leadership and Team Development
Sales and Performance Management
Operational Excellence
Visual Merchandising
Customer Relationship Management
Communication
Problem-Solving and Adaptability
Cultural Sensitivity
Accomplishments
Achieved and surpassed the yearly target of the Flagship store in 2022
Recruited and managing a team of 7 in 2 different locations
Kick started the idea of opening the 3rd location for Ba&sh in Copenhagen via networking during the sales procedure.
Supported and trained a new dual-site manager in Norway, who is now successfully manages the points of sale.
Languages
Hungarian
Native language
English
Proficient
C2
Danish
Upper intermediate
B2
German
Advanced
C1
Interests
Fashion, Urban tourism, Photography, Management/Leadership, Psychology, Fragrance, Sustainability
Timeline
Dual-Site Manager
Ba&sh
2023.08 - Current
Store Manager
Ba&sh
2021.12 - 2023.09
Sales Assosicate
Ba&sh
2019.09 - 2021.11
Social Media Coordinator
Visit Frederiksberg
2017.07 - 2019.02
Sales Associate
New Yorker
2016.11 - 2019.09
Master of Arts - Global Tourism Development
Aalborg University
2016.09 - 2018.06
Bachelor of Arts - International Sales And Marketing
UCN
2014.09 - 2016.06
Bachelor of Science - Economics - Tourism & Hospitality
Budapest Business School
2010.09 - 2014.06
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