Gabriela Nakhle
Senior Project Manager
Copenhagen,Kobenhavn SV
Summary
Working within a dynamic startup environment has allowed the opportunity to hold many positions and responsibilities that have contributed to a holistic view of the AdTech world. My skills and expertise in the emerging cookie-less era using AI intelligence generates so much enthusiasm about potential in this field that continues to shape the future.
Overview
7
7
years of professional experience
4
4
years of post-secondary education
4
4
Languages
Work History
Senior Project Manager
Choreograph
09.2023 - Current
- Managing rollouts of products with UK and German agency partners by establishing comprehensive testing framework to ensure compliance with their requirements according to agreed timelines and success criteria before adoption with clients.
- In collaboration with engineering team, I develop and maintain technical materials and whitepapers, combining my technical expertise with client servicing skills to create clear and presentable content.
- Simplifying complex technical concepts into concise and informative one-pagers and presentation decks has increased clarity and buy-in from team and clients.
- Implementing transparent project management practices that provide team with visibility into all projects and their updates, therefore reducing ambiguity by clearly defining roles and responsibilities & project status.
- Led one-time project with legal team, data scientists, and engineers to obtain WPP Data Privacy and Security Charter that demonstrates our responsible client data management according to ISO.
Technical Project Manager
Choreograph
05.2022 - 09.2023
- Lead technical deployments of Resolve AI-driven cookie-less solutions across various platforms utilized by publishers, SSPs, and advertisers.
- Owned clients' compliance review process to ensure solutions fit with clients' tech stack and compliance with legal and data regulations.
- Leveraged data analytics to present progress and highlight incremental value of our solutions while aiming to strengthen partnerships with clients and media agencies.
- Introduced operational frameworks and procedures to streamline execution in startup environment. Developed standardized processes and checklists for deployments.
- Acted as an enabler during early stages of business to facilitate client acquisitions and agency adoption within WPP network by developing material and collateral to demonstrate value and potential of our products.
Digital Producer
Wunderman Thompson Map
04.2021 - 04.2022
- Created and maintained strong partnerships with top clients and conducted visits to their London offices to enhance operational strategies. Also, collected feedback to tailor briefing tools to their needs through collaboration with product teams.
- Directed day-to-day operations of teams, workload, execution & prioritization to ensure delivery of campaigns within budget, aligned with briefed objectives and service level agreements.
- Collaborated closely with data scientists to create and manage complex audience segmentation requests tailored to clients' unique needs.
Key Account Manager
Zomato
07.2018 - 03.2021
- Conceptualized campaigns and worked with execution team to deploy them on mobile app and media platforms, aimed at enhancing customer experience, driving sales growth, and user retention.
- Managed to meet monthly city-level targets set by global team for several consecutive months by analyzing data and results of campaigns and setting clear goals and strategies for accounts.
- Leveraged data analytics platforms to closely monitor metrics pinpointing areas of underperformance to counteract with customized initiatives aimed at boosting sales on platform driving my overall portfolio performance and client satisfaction.
- Nurtured client partnerships by regular check-ins and monthly meetings to present data reports, insights, and recommendations that lead to increase their presence and value in market.
Account Manager
Zomato
06.2017 - 07.2018
- Contributed to successful launch of Zomato online ordering service in Beirut, marking groundbreaking milestone as first online food delivery application of its kind in Lebanon.
- Managed end-to-end client relationships and encouraged its adoption including pitching, negotiation, contracting, billing/invoicing, payment collection, campaign activation, result tracking, and troubleshooting.
Education
Bachelor of Science - Finance
American University of Science & Technology
Beirut 01.2012 - 01.2016
Skills
Presentation Skills
undefinedTimeline
Senior Project Manager
Choreograph
09.2023 - Current
Technical Project Manager
Choreograph
05.2022 - 09.2023
Digital Producer
Wunderman Thompson Map
04.2021 - 04.2022
Key Account Manager
Zomato
07.2018 - 03.2021
Account Manager
Zomato
06.2017 - 07.2018
Bachelor of Science - Finance
American University of Science & Technology
01.2012 - 01.2016
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