MARIA SHUKUROVA

Company Overview: Maker Change is a UK-based creative studio, building bespoke, passionate teams that fizz with ideas and creativity. From tackling climate change to challenging disinformation - their work supports clients' ambitions for change and amplifies their key messages through creative content and engaging campaigns. Website: https://makerchange.studio/

• Leading influencer and campaign partner communications, building strategic relationships to raise awareness and build advocacy of campaigns through organic, paid and earned partnerships
• Managing a network of 10+ international influencers (micro, mid and macro) and media partners, overseeing weekly content production across multiple social platforms, resulting in increased audience reach and engagement
• Overseeing budgeting, financial forecasting, contracting/renewals and invoicing from partners and influencers
• Developing and executing digital and social campaign strategies tailored to diverse media platforms, driving measurable growth in online engagement
• Providing expert digital marketing consultancy, optimising strategic targeting and ensuring cultural content relevance, leading to improved campaign performance
• Collaborating with designers, producers and filmmakers to create compelling content, including short documentaries and social media formats, enhancing brand storytelling and audience impact

Company Overview: The Social Element is the global social media management agency creating genuine human connections for global brands on social media. TSE offers a whole range of social media services including social strategy development, insights, creative, SMM, engagement, moderation and brand protection. Website: https://thesocialelement.agency/

• Managed 7 international accounts, fostering strong client and partner relationships on a daily basis (including Mondelez, MSD, Holland & Barrett, WizzAir)
• Drove commercially successful collaborations, identifying and securing upsell opportunities and ensuring long-term partnerships
• Handled crises effectively, ensuring swift resolution and minimal business impact
• Contributed to business growth by leading pitches and securing new clients
• Provided regular client and executive team updates, ensuring transparency and alignment
• Collaborated with Finance on budgeting, forecasting, and invoicing for optimal financial management
• Mentored junior Client Services team members, fostering professional development and team growth

Company Overview: Zinc Network is an international media company with HQ in London that works on strategic communications with governments, charities, the private sector and civil society organisations to design and build projects and campaigns tackling some of the world's toughest social issues. Website: http://www.zincnetwork.com/

• Managed multi-million-pound international accounts, building and maintaining strong client and partner relationships through regional expertise
• Led the development and execution of complex social and media strategies, collaborating with research, strategy, creative, and digital teams
• Oversaw the production and timely delivery of multimedia content (films, blogs, social graphics) while ensuring alignment with client objectives
• Directed influencer and media partnerships, managing high-profile creators and macro influencers
• Organised international events, including workshops and capacity-building sessions for journalists and influencers

Company Overview: Memrise is a London-based language learning platform. It uses innovative neuroscientific methods to increase the rate of learning. The app offers official courses in 16 languages as well as user-generated content. Website: http://www.memrise.com/

Working for Memrise gave me a unique experience being part of a fast-paced, dynamic startup environment, multitasking and coordinating multiple projects as a member of the Content team. I was involved in the creation of language courses with Russian as either source or target language in collaboration with other in-house and freelance language specialists. My other responsibilities included: market research and promotion of the app among Russian-speaking audiences: identifying learning style preferences and motivations of learners; identifying main competitors in the Russian-speaking market; liaison with educational institutions and media; determination of specific course needs for particular exams or language certifications, etc

• Senior consultant to prominent Russian-language cultural sector organisations in London and internationally
• Delivered highly successful marketing, organisation and management services for large scale Russian-language cultural sector events and projects
• Promoting successful media projects like Snob in London to the organisation at international book fairs, my position required me to work with international clients, ambassadors, government officials, celebrated writers and artists, literary translators and academics
• Portfolio included managing the team of translators, interpreters, logistics specialists, caterers, etc