Mikkel Guldborg

Process Optimization & Automation:

• Drive revenue growth and operational efficiency by implementing strategic automation initiatives, streamlining processes, and reducing operational costs.
• Lead cross-functional collaboration to identify and address bottlenecks, boosting revenue generation and scalability.

Revenue Analytics & Strategy:

• Analyze revenue trends, driving strategic decisions and identifying growth opportunities.
• Develop real-time dashboards and reports for insightful revenue performance tracking.

Sales and Marketing Operations:

• Oversee sales processes, ensuring alignment with business objectives and optimizing workflows.
• Implement and manage sales enablement tools, supporting sales team performance and onboarding new hires in sales process and tech stack.
• Collaborate with marketing to execute automation initiatives, improving lead generation and campaign optimization.
• Design and optimize lead scoring and inbound nurture flows for effective lead management.
• Working closely with external marketing agencies.

Sales Operations

• Drove customer acquisition through both inbound and outbound strategies.
• Managed key accounts, ensuring client satisfaction and retention.
• Provided dedicated customer service, upholding company reputation.
• Actively pursued and nurtured strategic partnership opportunities to foster business growth.

CRM & Automations

• Successfully managed transition from Insightly to HubSpot as our CRM system.
• Implemented marketing and sales automations using HubSpot, optimizing efficiency.
• Assisted Marketing in content development for nurturing and promotional purposes, in collaboration with our agency.