Mikkel M. Hansen
Højbjerg
Summary
With 10+ years of experience in the media and publishing industry, I have a strong track record in partner management, business development, and strategic sales. I have successfully built and managed partner networks, developed joint go-to-market strategies, and ensured customer success through close collaboration—experience and skills I would like to use at Stibo DX now.
Key achievements include managing partner programs, expanding strategic alliances, and increasing revenue at team.blue, Dansk Reklame Film (Egmont), AudienceProject, and eBay. Skilled in stakeholder management, SaaS solutions, and working across sales, marketing, and technical teams to drive business growth and market positioning.
Overview
16
16
years of professional experience
Work History
Senior Partner Manager
team.blue
Skanderborg
01.2024 - Current
- Responsible for developing and growing strategic partnerships to strengthen market presence, and enhance customer success.
- Driving go-to-market strategies in close collaboration with sales, marketing, and technical teams.
- Ensuring successful onboarding and continuous development of partners through structured programs and strong relationships.
- Working with SaaS solutions and digital services to create valuable partnerships that align with business objectives.
- Contributed to increased partner revenue and growth through strategic initiatives and market expansion.
Study: Project Management Diploma
EAAA
Aarhus
09.2023 - 12.2023
- Covered key areas such as project planning, risk management, stakeholder communication, and methodologies.
- Managing projects from initiation to completion.
- Developed skills in budgeting, process optimization, and team coordination.
- Aligning projects with business objectives, and ensuring efficient resource utilization.
- Enhanced leadership and decision-making abilities in complex project environments.
Chief Commercial Officer
GolfMore
Ry
11.2022 - 08.2023
- Spearheaded all commercial operations such as sales, business expansion, and marketing
- Orchestrated direct sales and marketing efforts within the Nordic markets (Denmark, Sweden, Norway, and Iceland)
- Fostered the growth of distributors and alternative sales channels across the rest of the EU
- Engaged in strategic partnership with the CEO to drive company strategy, new product initiatives, and the exploration of additional revenue sources
- Achieved a prosperous market entry for GolfMore's solutions in Norway and Iceland
- Innovated and established novel distribution avenues, including the introduction of a referral program and the recruitment of freelance consultants
VP
COBIRO
Copenhagen
05.2021 - 08.2022
- Led the Agency sales team, provided leadership to seven team members and oversaw company's B2B solutions encompassing ecommerce, website builder, and online marketing services
- Executed B2B product and go-to-market strategies, drove business expansion efforts with a focus on process and resource optimization
- Collaborated with the CEO and founder on cross-company business development
- Held budget and sales accountabilities within the B2B sector, and managed the recruitment, growth, and guidance of employees
- Played a key role in the development of a comprehensive go-to-market and sales strategy for the upcoming launch of Cobiro's new platform
Head of Sales
Dansk Reklame Film (Egmont)
Copenhagen
08.2018 - 04.2021
- Led an 11-member sales team as the Head of the sales department, including overseeing the marketing sales operations for Denmark's prominent cinema network
- Directed and managed the team, drove the development of novel products, platforms, and operational processes
- Played a collaborative role with the CEO in the exploration of new products and business domains
- Developed and launched two digital solutions and one offline solution
- Achieved a highst employee satisfaction score within the department, placing in the top 10% among all departments within the EGMONT group
Publisher Director
Audience Project
Copenhagen
02.2016 - 07.2018
- Led a team of three employees as the Director overseeing the company's clients in the media sector
- Spearheaded business expansion for the company's solutions within media houses across Denmark, Norway, Sweden, and Finland
- Held budget and sales accountabilities for the Nordic region, and managed contract negotiations
- Established partnerships with the leading media organisations in Denmark, including all three top-ranking media houses
- Boosted revenue, with a remarkable increase of 173% in 2017
Head of Business Development
Ebay
Copenhagen
02.2011 - 01.2016
- Drove business expansion on eBay's Danish platforms, including overseeing the launch and go-to-market strategies for fresh endeavours
- Provided leadership and mentorship to a team comprising two business developers
- Pioneered, initiated, and oversaw programmatic advertising sales
- Launched the commercial sales of targeting data on eBay, a global first
- Introduced Denmark's inaugural cross-media data collaboration with TV2 Denmark
- Honored with the eBay Yellow Star for 'Outstanding Results.'
- Held previous position as a Business Developer for two years
Key Account Manager
Jyllands-Posten
Copenhagen
08.2009 - 01.2011
- Played a pivotal role in nurturing and maintaining relationships with the company's most significant clients, including comprehending clients' needs, strategizing to meet those needs, and ensuring the delivery of products or services aligns with client expectations.
- Expanded business with existing key clients and frequently collaborate with various internal departments to address client issues, manage contracts, and provide exceptional customer service
- Engaged in marketing sales to advertisers and media agencies
Education
Diploma - Project Management
EAAA
AarhusGraduate Diploma - Business Administration (Marketing Management)
Copenhagen Business School
FrederiksbergAcademy Economist - International Trade (Bachelor level degree)
International Business Academy
KoldingBusiness College -
Skanderborg/Odder Business School
SkanderborgSkills
- Strategic Partner Management
- Cross-Functional Collaboration
- Business Management Consultation
- New Product Launch
- Stakeholder Relationship Management
- Risk Assessment & Mitigation
- Market Research and Strategy
- Strategic Business Development
- Team Leadership
- Training Facilitation & Mentoring
Languages
- Danish, Native
- English, Fluent
- German, Basic
- Norwegian, Basic
- Swedish, Basic
Timeline
Senior Partner Manager
team.blue
01.2024 - Current
Study: Project Management Diploma
EAAA
09.2023 - 12.2023
Chief Commercial Officer
GolfMore
11.2022 - 08.2023
VP
COBIRO
05.2021 - 08.2022
Head of Sales
Dansk Reklame Film (Egmont)
08.2018 - 04.2021
Publisher Director
Audience Project
02.2016 - 07.2018
Head of Business Development
Ebay
02.2011 - 01.2016
Key Account Manager
Jyllands-Posten
08.2009 - 01.2011
Diploma - Project Management
EAAA
Graduate Diploma - Business Administration (Marketing Management)
Copenhagen Business School
Academy Economist - International Trade (Bachelor level degree)
International Business Academy
Business College -
Skanderborg/Odder Business School
Similar Profiles
Sine Van Binsbergen GalánSine Van Binsbergen Galán
Logistics Consultant at AltenLogistics Consultant at Alten
Deidre GeorgeDeidre George
Senior Partner Manager at American Express CoSenior Partner Manager at American Express Co
Michael ChenMichael Chen
Senior Partner Manager at TencentSenior Partner Manager at Tencent