Nicole Macharova

· Selling sustainable premium clothing and introducing customers to the concept of Marc O'Polo
· Providing excellent customer service and advising customers on clothing selection and overall appearance

· General knowledge of the company's materials, substances, and sustainable,
innovative procedures
· Helping with visual merchandising
· Tracking sales targets and fashion trends

· A social media strategy and management

· Supported and assisted with business transformation activities and company development strategies discussed with the team at weekly meetings
· Managed and planned the SoMe strategy, copywriting and coordinated posting
· Content optimization to support and preserve brand voice while increasing engagement across social media platforms

· Participated in the exhibition 3 Days of Design 2020, 2021 and 2022 in Copenhagen, Denmark. Helped with marketing materials, communicated with designers, architects, customers and represented the brand.
· Worked with a photographer and participated in photo shoots located in various design showrooms in Copenhagen · Helped with the sale of the company's products at various design events
· Commercial partnership research and strategy: mapped potential partners and identified relevant partnerships
· Creation of newsletters sent across platforms, e.g., Mailchimp and LinkedIn

· A social media strategy
· Planned and organized Instagram and Facebook feed
· Creation of the first-ever look-book with a positive and direct impact on the perception of the company and sales

· Participation in exhibitions and photo shoots located in various design

showrooms in Copenhagen
· Creation of newsletters sent across platforms, e.g., Mailchimp and LinkedIn

· Helped with digital marketing campaigns created for the largest network of fitness centers in Slovakia
· Communication with international suppliers
· Managed and planned the SoMe strategy
· Coordination with the marketing team when creating advertising materials (e.g. brochures and newsletters)
· Assisted in marketing and advertising promotional activities
· Commercial partnership research and strategy: mapped potential partners and identified relevant partnerships
· Supported the team in various administrative duties related to merchandise marketing and promotional programs · Helped in planning meetings with different departments