Summary
Overview
Work History
Education
Skills
Age
Currentlocation
Familymembers
Previousmarriagechildren
Positions
Educations
Othereducation
Nonprofitmissions
Military Service
Personal Information
Languages
Certification
Interests
Timeline
Generic
Thomas Engardt

Thomas Engardt

Nordic Sales Director
Elsinore,Zealand

Summary

Entrepreneurial commercial high performing engine with a strong background driving positive change and creating "high end" results and growth in all roles. Passionate professional participating in key commercial topics and defining long-term sales strategies and actions. Offering exemplary collaboration, team oversight and decision-making skills.

Base values are: Take lead, create value driven results and build long term trust, internal and external,

Overview

42
42
years of professional experience
5
5
Certifications

Work History

Nordic Sales Director

Freudenberg HCS Consumer
09.2021 - Current
  • Taking lead and building high-performing commercial team of 7, through effective coaching, mentoring, and performance management strategies.
  • Reorganized and implementing sustainable value-growth focus, creating winning mindset built on trust and 100% commitment for delivering results.
  • Optimized internal co-operations by developing processes and focus between departments.
  • Implementing figure driven decisions, and ensure comprehensive training programs for new hires.
  • Created customer and channel sales strategies through monitoring market and customer trends.
  • Increased GP and OR through efficient investments, focused supervision and developing commercial mindset.
  • Involved in EMEA projects, contributing with insights and developed management tools in Global Sales Director network.
  • TO 2 700 T Eur

Area Business Manager

BPI
09.2018 - 09.2021
  • Start up and establish BPI Dairy and Cheese business in Sweden, Finland and Norway.
  • Analyzed market trends and competitor activities, adjusting strategies to drive high speed development.
  • Developing and launching new product concepts.
  • Developed strong relationships with producers, 3-part suppliers and key clients for driving common value and long-lasting partnerships.
  • Setting and building annual sales and profitability growth consistently through proactive prospecting, effective pipeline management, and diligent follow-up efforts.
  • TO 7 500 T Eur

Commercial Director

Ockelbo Cheese
1 2016 - 09.2018
  • Responsible for sales and supplier development for Nordic and European markets
  • Re-organize and set new commercial set-up of12, to develop company,
  • Provided extensive leadership by effectively communicating strategic goals and plans.
  • Implemented efficient processes for lead generation and management, optimizing sales conversion rates.
  • Planned and implemented yearly marketing plans and activities.
  • TO 10 000 T Eur

Nordic Sales Director

Wernersson Ost AB
01.2016 - 01.2016
  • Leading commercial organization of 25 persons and distributors to drive sales, activities and development for Sweden, Denmark, and Finland
  • Central negotiations concerning co-operation agreements and commercial terms
  • Solved complex problems to increase sales effectiveness and streamline business direction.
  • Left company due to poor people management culture.
  • TO 75 000 T Eur

Commercial Director – Lactalis

Groupe Lactalis
01.2010 - 01.2016
  • Leading commercial team of 18, and distributors to drive business areas Sweden, Finland, and Norway
  • Developed pricing strategies that balanced profit margins with competitive positioning, driving sustainable growth for both branded and PL businesses.
  • Effectively driving communicating following long and short term strategic goals to ensure results inline with strategic plan.
  • Re-organize and build new commercial set-up with 19 people.
  • Drive and develop Private Label business with European plants
  • Member of Nordic Management team.
  • TO 51 000 T Eur

Business Area Manager Lactalis

Groupe Lactalis
01.2008 - 01.2010
  • Drive and Develop Nordic business area excluded Denmark with partners/distributors, create new business within "white products"
  • Responsible for Grocery trade, HoReCa and Private Label development
  • Led team of two, to implement growth mindset and achieve company goals and exceed targets consistently, fostering positive work environment.
  • Ensure smooth co-operation and influencing work and solutions from back office in Denmark.
  • TO 15 000 T Eur

Market manager Sweden Lactalis

Groupe Lactalis
01.2007 - 12.2007
  • Agree, manage and develop Swedish commercial operations with head office in Brussels.
  • Planning, budgeting, implementation, monitoring, reporting of activities/actions
  • Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
  • TO 8 000 T Eur

Market Manager Sweden Tholstrup

Tholstrup Cheese AB
01.2004 - 01.2006
  • Lead and drive development of Swedish commercial operations
  • Operational KAM for ICA and Coop, ICA Nordic and HoReCa
  • Leading organization of 2 persons.
  • Liaised between senior management and front-line team members to implement effective changes and revitalize market growth.
  • Cultivated high-performance culture within external sales support team of24 persons, through indirect leadership and push/pull techniques
  • TO 11 000 T Eur

Key Account Manager

Melitta Scandinavia AB
01.2002 - 01.2004
  • KAM for Coop, Axfood, and affiliated groups
  • Internal Nordic coordination for co-operation with Coop and Axfood Nordic
  • Conducted regular account reviews with clients to assess performance, identify areas for improvement, and strategize future growth opportunities.
  • Analyzed sales and customer data to identify trends and opportunities for increased profitability.
  • Drove and increased strong client relationships to drive business growth.

Regional Manager BRIO PARTNER

BRIO AB
01.2000 - 01.2002
  • Development of concept's position in region Stockholm - Kiruna
  • Responsible for member companies' economic development and training of its staff
  • Work with store's space management/external front/Supply chain.
  • Boosted brand growth by devising strategic network and marketing tactics.

District Manager BRIO AB

BRIO AB
01.1995 - 01.2000
  • Drive and develop sales and relations in district
  • Developed and executed comprehensive training programs for store managers, resulting in improved employee performance and increased profitable sales
  • Planning and management of service personnel.
  • Optimized in-store merchandising and monitored inventory availability to increase sales.
  • Exceeded sales targets with well-developed sales strategy and empowering team coaching.

Salesrep, Regional Manager

Bonnier Presenta
01.1989 - 01.1995
  • Drive and develop sales and relations in district
  • Managing region's merchandisers
  • Accomplished multiple tasks within established timeframes and created results well above yearly expectations every year.
  • KAM for main toy stores chain on Swedish market.

Tele-sales

DAGAB North
01.1989 - 01.1989
  • Telesales and follow up deliveries.
  • Order and delivery support, ad-hoc sales.
  • Store visits to foster relations and find growth opportunities.
  • Increased sales revenue by developing and implementing targeted telesales strategies.
  • Conducted post-sales follow-ups to gather valuable feedback for continuous improvement of telesales approach.

Dispatcher Warehouse DAGAB

DAGAB
01.1988 - 01.1988
  • Packing and dispatch of orders to DAGAB affiliated stores.
  • Promoted teamwork among colleagues by proactively assisting others when needed.
  • Trained and provided guidance to new team members to apply best practices and comply with protocols and regulations.

Chef's Apprentice

Downtown
01.1987 - 01.1988
  • Work/apprenticeship in Scandic Restaurant chain.
  • Assisted other chefs with ingredients preparation in support of recipes designed by head chef.
  • Maintained well-organized mise en place to keep work consistent.
  • Rotated through all prep stations to learn different techniques.

Platoon leader

UN service
01.1987 - 01.1987
  • Managing commissariat at Camp Victoria, 15 people
  • Managing kitchen and Camp Victoria restaurants.
  • Safeguarded welfare of soldiers under my command through proactive risk mitigation measures during missions or training exercises.
  • Ensured operational readiness of all personnel through diligent equipment inspections and maintenance checks.

Salesmen store

P U B Sports
01.1986 - 01.1987
  • Sales and handling camping department.
  • Increased sales by offering advice on purchases and promoting additional products.
  • Upheld high standards of customer service by promoting and upselling new products and services.

Extra work in the summers

Bankgirot
01.1983 - 01.1985
  • Processing of payments.
  • Followed set schedules and timelines to fulfill schedule requirements.

Additional job, evenings and weekends / Sales

Marabou
01.1983 - 01.1985
  • Sales of crisps and chocolate on sports and music events
  • Swedish sales record of all time within Marabou.
  • Developed "you can achieve what you want" -mindset.

Education

Competence Development - Project Lead, Sales And Negotiation, Financial

Internal Company
International
04.2001 -

Diploma Market Economists (Europa Classified) - Financial And Marketing

Wallin Institutet (IHM)
Borlange
04.2001 -

3 Year Economist -

Fredrika Bremer Skolan
Haninge
04.2001 -

Primary School - 9 Year

Ringsjöskolan
Höör
04.2001 -

Skills

Gross Profit strategy

Sales management

Coaching and talent recruiting

Action and value analysis

Commercial strategy and operational development

Drive sustainible negotiations and create trust

Curious

Proactive

Entrepreneur

Analytic and self motivation

Decisions

Age

51

Currentlocation

Jespervej 253, Hilleröd, DK, 3400

Familymembers

  • Anette
  • 2 “bonus” teenagers
  • Dimma (dog)

Previousmarriagechildren

3

Positions

  • 2016-01-01, Ockelbo Cheese, Helsingborg, Commercial Director, Responsible for sales and supplier development for the Nordic and European markets, Negotiate and create central and local agreements, Find and develop new channels, Re-organize and set a new commercial set-up to develop the company, Commercial organization, 12 persons, T.O. 10 million euros, Member of Management Group
  • 2016-01-01, 2016-12-31, Wernersson Ost AB, Ulrichehamn, Nordic Sales Director, Leading the commercial organization and distributors to drive sales, activities and development for Sweden, Denmark and Finland, Central negotiations concerning co-operation agreements and commercial terms, Planning, budgeting, implementation, monitoring, reporting on activities / actions, Commercial organization, 25 persons, Brands: Wernerssons, Kolibrie, Michelangelo, Bavaria Blu, T.O. 75 million euros, Member of Management Group
  • 2007-01-01, 2016-12-31, Groupe Lactalis, Stockholm/Malmö/Copenhagen, Commercial Director, Leading commercial team and distributors to drive the business areas Sweden, Finland and Norway, Planning, budgeting, implementation, monitoring, reporting on activities / actions, Re-organize and build new commercial set-up, Drive and develop the Private Label business with the European plants, Commercial organization, 19 persons, Brands: President, Galbani, Salakis, ICA PL, COOP PL, Garant, TO 51 million Euro, Member of the Nordic Management Group
  • 2008-01-01, 2010-12-31, Groupe Lactalis, Stockholm, Business Area Manager, Drive and Develop the business areas with partners/distributors: - New Business – Cheese and Dairy - HoReCa Sweden - Private Label development - Finland/Norway/Iceland, Drive and develop the Private Label business with our European plants, Management of KAM and Marketing Assistant, Brands: President, Galbani, Emmi, TO 15 million Euro
  • 2007-01-01, 2007-12-31, Market manager Sweden Lactalis, Stockholm/Brussels, Manage and develop the Swedish commercial operations, Planning, budgeting, implementation, monitoring, reporting of activities/actions, Find and develop new channels, Operational responsibility for the adjustment of marketing efforts, Operational responsibility for planning, implementation and monitoring the work of different partners salesforce, Brands: President, TO 8 million Euro
  • 2004-01-01, 2006-12-31, Tholstrup Cheese AB, Stockholm, Market Manager Sweden, Lead and drive the development of the Swedish commercial operations, Planning, budgeting, implementing, monitoring, reporting of activities, KAM for ICA and Coop, ICA Nordic and HoReCa, Find and drive development of new channels, Development of partners salesforce, Managing 1 KAM, Brands: Castello, Pastella, Entremont, TO 11 million Euro
  • 2002-01-01, 2004-12-31, Melitta Scandinavia AB, Stockholm/Klippan, Key Account Manager, KAM for Coop, Axfood and affiliated groups, Operational responsibility for the development of new channels, Internal Nordic coordination for the co-operation with Coop and Axfood Nordic, Monitor, follow up, take actions and report sales development, Planning, communication and follow-up work with Duni / Melitta sales company, Brand: Melitta, Toppits, SWIRL
  • 1995-01-01, 2002-12-31, BRIO AB, Stockholm/Osby/Tönsberg, Regional Manager BRIO PARTNER, Development of the concept's position in the region Stockholm - Kiruna, Responsible for member companies' economic development and training of its staff, Work with the store's space management / external front / Supply chain
  • 1995-01-01, 2000-12-31, BRIO AB, Stockholm/Osby, District Manager, Drive and develop the sales and relations in the district, KAM Children's House Group, KAM Hemköp, KAM Claes Olsson, Planning and management of service personnel
  • 1989-01-01, 1995-12-31, Bonnier Presenta, Stockholm/Åseda, Salesrep, Regional Manager, Drive and develop the sales and relations in the district, Managing the region's merchandisers, KAM Hemköp, Barnens Hus and Group Lekia
  • 1989-01-01, 1989-12-31, DAGAB North, Borlänge, Tele-sales DAGAB, Telesales and follow up supply, Order and delivery support, Ad-hoc sales
  • 1988-01-01, 1988-12-31, DAGAB, Borlänge, Dispatcher Warehouse DAGAB, Packing and dispatch of orders to DAGAB affiliated stores
  • 1987-01-01, 1988-12-31, Downtown, Stockholm, Chef's Apprentice, Work / apprenticeship in the Scandic Restaurant chain
  • 1986-01-01, 1987-12-31, P U B Sports, Stockholm, Salesmen store, Sales and handling the camping department
  • 1987-01-01, 1987-12-31, UN service, Cyprus, Larnaca, Platoon leader, Managing the commissariat at Camp Victoria, 15 people, Managing the kitchen and Camp Victoria restaurants
  • 1983-01-01, 1985-12-31, Bankgirot, Stockholm, Extra work in the summers, Processing of payments
  • 1983-01-01, 1985-12-31, Marabou, Stockholm, Additional job, evenings and weekends / Sales, Sales of crisps and chocolate on sports and music events, Swedish sales record of all time within Marabou

Educations

  • 1982-01-01, 9 year primary School
  • 1985-01-01, High School. 3-year Economic study
  • 1988-01-01, 2001-12-31, Ongoing internal training within sales, supply chain, marketing, management, economics and computer skills
  • 1999-01-01, 2001-12-31, Diploma Market economists. (Europe classified corresponding IHM Business school)
  • 2003-01-01, 2003-12-31, Project Management OSE (Open Systems Experience)
  • 2008-01-01, 2008-12-31, French Basic Course
  • 2010-01-01, Strategic Leadership, CFL Copenhagen
  • 2010-01-01, 2016-12-31, Internal sales, leadership and negotiation educations
  • 2018-01-01, Danish at FVU

Othereducation

  • Football Leaders and coach
  • Ice Hockey Referee
  • Certification for sailing boats over 12x4 m
  • Maneuver a sailboat – step 1

Nonprofitmissions

  • Member of tenant board
  • Member of the School Council
  • Chairman Blge House No. 9

Military Service

Swedish marines, platoon leader

Personal Information

Nationality: Swedish

Languages

Swedish
Native language
Swedish
Proficient
C2
English
Advanced
C1
Norwegian
Intermediate
B1
Danish
Upper intermediate
B2
French
Elementary
A2

Certification

Football trainer

Interests

Fitness and Endurance training

Financial and Economy

Politic

Family and social activities

Timeline

Nordic Sales Director

Freudenberg HCS Consumer
09.2021 - Current

Area Business Manager

BPI
09.2018 - 09.2021

Nordic Sales Director

Wernersson Ost AB
01.2016 - 01.2016

Commercial Director – Lactalis

Groupe Lactalis
01.2010 - 01.2016

Business Area Manager Lactalis

Groupe Lactalis
01.2008 - 01.2010

Market manager Sweden Lactalis

Groupe Lactalis
01.2007 - 12.2007

Market Manager Sweden Tholstrup

Tholstrup Cheese AB
01.2004 - 01.2006

Key Account Manager

Melitta Scandinavia AB
01.2002 - 01.2004

Competence Development - Project Lead, Sales And Negotiation, Financial

Internal Company
04.2001 -

Diploma Market Economists (Europa Classified) - Financial And Marketing

Wallin Institutet (IHM)
04.2001 -

3 Year Economist -

Fredrika Bremer Skolan
04.2001 -

Primary School - 9 Year

Ringsjöskolan
04.2001 -

Regional Manager BRIO PARTNER

BRIO AB
01.2000 - 01.2002

District Manager BRIO AB

BRIO AB
01.1995 - 01.2000

Salesrep, Regional Manager

Bonnier Presenta
01.1989 - 01.1995

Tele-sales

DAGAB North
01.1989 - 01.1989

Dispatcher Warehouse DAGAB

DAGAB
01.1988 - 01.1988

Chef's Apprentice

Downtown
01.1987 - 01.1988

Platoon leader

UN service
01.1987 - 01.1987

Salesmen store

P U B Sports
01.1986 - 01.1987

Extra work in the summers

Bankgirot
01.1983 - 01.1985

Additional job, evenings and weekends / Sales

Marabou
01.1983 - 01.1985

Commercial Director

Ockelbo Cheese
1 2016 - 09.2018
Thomas EngardtNordic Sales Director